The good causes of the famous ‘benefit themselves more than the charities’ (The Independent)

Press/Media: Media Coverage or Contribution

Description

The presence of an Angelina, a Bono or a Clooney has been an unquestioned feature of charity fundraising drives for decades. But now British academics have found evidence that celebrities are ineffective at raising awareness of charitable causes.

The good causes of the famous ‘benefit themselves more than the charities’ | The Independent | The Independent

Period8 Aug 2014

Media coverage

1

Media coverage

  • TitleThe good causes of the famous ‘benefit themselves more than the charities’
    Media name/outletThe Independent
    Media typeVarious
    Country/TerritoryUnited Kingdom
    Date8/08/14
    PersonsMartin Scott