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Personal profile

Academic Background

Dr. Ghayda Aljuwaiser is an Associate Professor in the Department of Journalism and Digital Media at the Faculty of Media and Communication, King Abdulaziz University in Jeddah (December 2023–present). She earned her PhD in Digital Media from Sheffield Hallam University, UK (2019), following a BA (2006) and MA (2010) in Sociology and Social Work from King Abdulaziz University.

 

Her earlier roles include teaching sociology at the Faculty of Arts and Humanities (2008–2009), serving as Head of the Research and Social Studies Department at Ektefaa Al-Ahlia Association (2009), and working as a Teaching Assistant in the Communication Skills Unit at KAU (2010–2013). From November 2022 to August 2024, she held leadership roles at KAU, including Chair of the General Social Committee for Activities (January–September 2022), Director of the Executive Master’s Program in Digital Media (Female Section), and Supervisor and Coordinator of the Strategic Planning Unit (September 2021–June 2023).

 

Her publications cover social media practices, identity facets, women, cancel culture, FOMO, family digitization, and marriage preparation. Her work appears in Scopus-indexed, Springer, Wiley, and national journals, and she has presented at international and national conferences, including Effat University and Jeddah University (KSA), the Gulf Research Meeting (UK), ERPBSS (UAE), and Pantheon 1 Sorbonne (Paris).

 

Dr. Aljuwaiser is Certified in Exhibition Management (CEM) by IAEE (with support from the Saudi General Authority for Exhibitions and Conferences, 2025), holds a Professional Certificate in E-Learning and Training (NCE, valid through 2029), and completed the General Course on Intellectual Property (DL-101 KSA) with SAIP/WIPO (2025). She has completed trainings in Academic and Training Quality Practice and Accreditation, Literary Editing, Screenwriting, and Radio Workshop, and earned diplomas from the Center for Developing University Education at KAU: Academic Leadership (2023) and Professional Development for University Teachers (2021).

 

She served as a Jury Member for the Saudi Ministry of Sports Debate League (2025), and a Full Member of the E’lamyoon Association (2025–present).

 

Her work bridges academic inquiry, cultural identity, and digital innovation through research, education, and training.

External positions

Associate Professor, King Abdulaziz University