Lucia Szűcs-Luipold

Lucia Szűcs-Luipold


  • NBS

Personal profile


I am a PhD researcher at Norwich Business School (NBS) under the supervision of Dr Arijit Bhattacharya and Dr Tomás Harrington. My industry-led research examines the relationship of digital transformation readiness, empowerment and improvement behaviour, and aims to accelerate the development of innovative capabilities to strengthen sustainable business performance.

I hold a MA in Automotive Management from the Nürtingen-Geislingen University (Germany) and a BA in Intercultural Communication with Business Management from the University of East Anglia.

Areas of Expertise

  • Operations Management
  • Lean Manufacturing
  • Digital Transformation
  • Intercultural Communications
  • Project Management 
  • Employee Engagement
  • Leadership