Skip to main navigation Skip to search Skip to main content

A Sales Perspective on Service Dominant Logic

  • K. Le Meunier-FitzHugh
  • , L. Le Meunier-FitzHugh
  • , R. Palmer
  • , H. Wilson

Research output: Contribution to conference › Paper › peer-review

Original languageEnglish
Publication statusPublished - 2009
EventThe proceedings of the Academy of Marketing Science Conference - Portland, United States
Duration: 1 May 2010 → …

Conference

ConferenceThe proceedings of the Academy of Marketing Science Conference
Country/TerritoryUnited States
CityPortland
Period1/05/10 → …

Cite this