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Aligning sales management and relationship marketing in the services sector

  • N. Tzokas
  • , P. Kyziridis
  • , M. Saren

Research output: Contribution to journal › Article › peer-review

15 Citations (Scopus)
Original languageEnglish
Pages (from-to)195-210
Number of pages16
JournalThe Service Industries Journal
Volume21
Issue number1
DOIs
Publication statusPublished - 2001

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