An empirical analysis of the influence of cross-relational impacts of strategy analysis on relationship performance in a business network context

Graham Spickett-Jones, T. Y. Eng

Research output: Contribution to conferencePaper

Original languageEnglish
Publication statusPublished - 2006
EventEuropean Marketing Academy Conference (EMAC) - Athens
Duration: 1 May 2006 → …

Conference

ConferenceEuropean Marketing Academy Conference (EMAC)
CityAthens
Period1/05/06 → …

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