An exploration of the Indonesian public perceptions of the ethics of tobacco advertising

Nathalia Tjandra; Lukman Aroean; Yayi Prabandari

An exploration of the Indonesian public perceptions of the ethics of tobacco advertising

Nathalia Tjandra, Lukman Aroean, Yayi Prabandari

Research output: Contribution to conference › Paper › peer-review

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Abstract

This paper aims to explore the Indonesian public perceptions of the ethics of tobacco advertising. Six focus groups and thirty personal interviews were conducted in eight urban villages in Yogyakarta, Indonesia to gather data.

Original language	English
Publication status	Published - 2019
Event	World Social Marketing Congress - Edinburgh, United Kingdom Duration: 4 Jun 2019 → 5 Jun 2019

Conference

Conference	World Social Marketing Congress
Country/Territory	United Kingdom
City	Edinburgh
Period	4/06/19 → 5/06/19

Access to Document

[R5] WSMC 2019 - Indonesian public perceptions of the ethics of tobacco advertisingFinal published version, 408 KB

Cite this

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title = "An exploration of the Indonesian public perceptions of the ethics of tobacco advertising",

abstract = "This paper aims to explore the Indonesian public perceptions of the ethics of tobacco advertising. Six focus groups and thirty personal interviews were conducted in eight urban villages in Yogyakarta, Indonesia to gather data.",

author = "Nathalia Tjandra and Lukman Aroean and Yayi Prabandari",

year = "2019",

language = "English",

note = "World Social Marketing Congress ; Conference date: 04-06-2019 Through 05-06-2019",

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AU - Aroean, Lukman

AU - Prabandari, Yayi

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AB - This paper aims to explore the Indonesian public perceptions of the ethics of tobacco advertising. Six focus groups and thirty personal interviews were conducted in eight urban villages in Yogyakarta, Indonesia to gather data.

M3 - Paper

T2 - World Social Marketing Congress

Y2 - 4 June 2019 through 5 June 2019

ER -