Conceptualizing trust in the relationship between sales and marketing and the customer

Research output: Contribution to conferencePaperpeer-review

Original languageEnglish
Publication statusPublished - Apr 2009
EventThe proceedings of the Academy of Marketing Conference - Houston, United States
Duration: 1 Apr 2009 → …

Conference

ConferenceThe proceedings of the Academy of Marketing Conference
CountryUnited States
CityHouston
Period1/04/09 → …

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