Cross-country study on the Effect of Product Imitation and Perceived Product Innovativeness on Product Attitude

Ahmad Daryanto, Rodney Runyan, Lukman Aroean

Research output: Contribution to conferencePaperpeer-review

Original languageEnglish
Publication statusPublished - 2015
Event16th Cross-Cultural Research Conference - Playa del Carmen, Mexico
Duration: 13 Dec 201515 Dec 2015

Conference

Conference16th Cross-Cultural Research Conference
Country/TerritoryMexico
CityPlaya del Carmen
Period13/12/1515/12/15

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