“Dancing with doxa”: A “Rhetorical Political Analysis” of David Cameron’s sense of Britishness

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This chapter explains some of the background to political theorists' and political scientists' interest in language. It then introduces and explains Rhetorical Political Analysis (RPA) contrasting it with approaches to the study of political language, such as Critical Discourse Studies, found within Linguistics. It then briefly demonstrates the application of RPA through a discussion a study of David Cameron's Bloomberg speech on Europe. The analysis highlights in particular the way the speech echoes British conservative precedents and the the way in which "Britishness" emerges as a key 'catachrestical' term.
Original languageEnglish
Title of host publicationDoing Politics: Discursivity, performativity and mediation in political discourse
EditorsMichael Kranert, Geraldine Horan
PublisherJohn Benjamins
ISBN (Electronic)9789027263148
ISBN (Print)9789027201935
Publication statusPublished - Dec 2018

Publication series

NameDiscourse Approaches to Politics, Society and Culture
PublisherJohn Benjamins


  • Rhetoric
  • Politics
  • Linguistics
  • Europe
  • Conservatism
  • Britishness
  • Rhetorical Political Analysis

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