Do cultural controls, eco-learning and environmental strategy lead to high environmental innovation?

Fabricia Rosa, Rogério J. Lunkes, Daiane Antonini Bortoluzzi, Januario José Monteiro

Research output: Contribution to journalArticlepeer-review

2 Citations (Scopus)
4 Downloads (Pure)


Purpose – This study aims to analyze the effect of cultural controls and environmental strategy (ES) on environmental innovation (EI). Second, this study examines the role of eco-learning (ECOL) in ES.
Design/methodology/approach – This research sample was composed of 150 publicly traded Brazilian companies that participated in a survey. The hypotheses were analyzed through structural equation modeling and fuzzy set qualitative comparative analysis.
Findings – The results showed that cultural controls have a negative effect on ES and a positive effect on EI. This study highlights the importance of ES and ECOL in mitigating the negative impact of cultural controls. The results suggest that organizations adopt a high degree of ECOL and ES to achieve high EI.
Originality/value – This study expands the understanding of the ambivalence of cultural controls and contributes to the literature by suggesting combining them with ES and ECOL to generate environmental benefits.
Original languageEnglish
Pages (from-to)625-641
Number of pages17
JournalJournal of Accounting and Organizational Change
Issue number5
Early online date21 Oct 2022
Publication statusPublished - 7 Nov 2023


  • Cultural controls
  • Environmental strategy
  • Eco-learning
  • Environmental innovation

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