Does Collaboration between Sales and Marketing Affect Business Performance?

Research output: Contribution to journalArticlepeer-review

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Abstract

Awarded Marvin Jolson Best Paper in 2008
Original languageEnglish
Pages (from-to)207-220
Number of pages14
JournalJournal of Personal Selling and Sales Management
Volume27
Issue number3
DOIs
Publication statusPublished - 2007

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