Forecasting the future feature: How film industry hierarchies shaped trailer discourse, 1919-1959

Keith M. Johnston, Jesse Balzar

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2020

Talking Trailers: Promotional materials, and the value of the paratextual turn
Balzar, J., Johnston, K. M. & Pearson, E., 10 Jun 2020, In: Cinephile: The University of British Columbia's Film Journal. 14, 1, p. 40-45 6 p.
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2019

Researching historical promotional materials: Towards a new methodology
Johnston, K. M., Nov 2019, In: Historical Journal of Film, Radio and Television. 39, 4, p. 643-662 20 p.
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5 Citations (Scopus)

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2016

Watching the trailer: Researching the film trailer audience
Johnston, K. M., Vollans, E. & Greene, F. L., Nov 2016, In: Participations. 13, 2, p. 56-85 30 p.
Research output: Contribution to journal › Article › peer-review

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