Gender effects and cooperation styles in the Facebook community: A quasi-experimental assessment

Nikolaos Korfiatis; Roberto Zicari; Miltiadis Lytras

doi:10.1016/j.chb.2014.11.065

Gender effects and cooperation styles in the Facebook community: A quasi-experimental assessment

Nikolaos Korfiatis, Roberto Zicari, Miltiadis Lytras

Research output: Contribution to journal › Article › peer-review

2 Citations (Scopus)

Abstract

This paper examines gender effects reported in a quasi-experimental implementation of a social dilemma using Facebook profile owners as subjects. By sending personal invitations via Facebook interest groups, we were able to recruit a fairly large number of participants (N = 216) who participated in a “one-shot” variation of the Voluntary Contribution Mechanism (VCM). In addition to participating in the social dilemma, participants provided information about their online profile and their attitude towards Facebook. We observed gender effects on the cooperation style of participants who use Facebook frequently in order to communicate not only with friends and family but also with work colleagues and business acquaintances.

Original language	English
Pages (from-to)	44-50
Number of pages	7
Journal	Computers in Human Behavior
Volume	48
Early online date	9 Feb 2015
DOIs	https://doi.org/10.1016/j.chb.2014.11.065
Publication status	Published - Jul 2015

Keywords

Facebook
Gender effects
Social dilemmas
VCM

Access to Document

10.1016/j.chb.2014.11.065

Cite this

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title = "Gender effects and cooperation styles in the Facebook community: A quasi-experimental assessment",

abstract = "This paper examines gender effects reported in a quasi-experimental implementation of a social dilemma using Facebook profile owners as subjects. By sending personal invitations via Facebook interest groups, we were able to recruit a fairly large number of participants (N = 216) who participated in a “one-shot” variation of the Voluntary Contribution Mechanism (VCM). In addition to participating in the social dilemma, participants provided information about their online profile and their attitude towards Facebook. We observed gender effects on the cooperation style of participants who use Facebook frequently in order to communicate not only with friends and family but also with work colleagues and business acquaintances.",

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KW - Social dilemmas

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