Green Emphasis: The Role of Green Product Communications in Influencing Performance Evaluations

Research output: Contribution to conference › Paper › peer-review

Original language	English
Publication status	Published - 2016
Event	Global Marketing Conference - Hong Kong, Hong Kong Duration: 21 Jul 2016 → …

Conference	Global Marketing Conference
Country/Territory	Hong Kong
City	Hong Kong
Period	21/07/16 → …

UN SDGs

This output contributes to the following UN Sustainable Development Goals (SDGs)

@conference{f33ef3e3e2f8444697519237ee4719ce,

title = "Green Emphasis: The Role of Green Product Communications in Influencing Performance Evaluations",

author = "Bryan Usrey and Dayananda Palihawadana and Charalampos Saridakis and Aristeidis Theotokis",

year = "2016",

language = "English",

note = "Global Marketing Conference ; Conference date: 21-07-2016",

}