Original language | English |
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Title of host publication | Political Marketing |
Subtitle of host publication | Principles and Applications |
Editors | Jennifer Lees-Marshment |
Place of Publication | London |
Publisher | Routledge |
Edition | 2nd |
ISBN (Electronic) | 9781315775043 |
ISBN (Print) | 9780415632072, 9780415632089 |
Publication status | Published - 2009 |
Ideology, political marketing and the 2005 UK election
Heather Savigny
Research output: Chapter in Book/Report/Conference proceeding › Chapter