Managing your online identity through Twitter within business to business (B2B) organisations

Research output: Chapter in Book/Report/Conference proceedingChapter


Twitter: how is it used by academics to advance science in different research fields? This handbook published by EMLYON Press gathers recent studies where data collected from Twitter helped explore fascinating questions in linguistics, marketing, urban studies and beyond. It comprises 13 chapters written by an international group of academics who participated in the conference "Twitter for Research" organised by EMLYON Business School in Lyon, France in April 2015.
Original languageEnglish
Title of host publicationTwitter for Research Handbook
EditorsC. Levallois, Morgane Marchand, Tiago Mata, Andre Panisson
Place of PublicationLyon, France
PublisherEmlyon Press
Number of pages22
ISBN (Print)978-1523263394
Publication statusPublished - 23 Apr 2016

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