Outcome-based contracts as a new business model: The role of partnership and value-driven relational assets

Research output: Contribution to journal › Article › peer-review

149 Citations (Scopus)

Original language	English
Pages (from-to)	730-743
Journal	Industrial Marketing Management
Volume	42
Issue number	5
DOIs	https://doi.org/10.1016/j.indmarman.2013.05.009
Publication status	Published - 2013

Access to Document

@article{5e23ce8ab31e410398f81e68fa663e1e,

title = "Outcome-based contracts as a new business model: The role of partnership and value-driven relational assets",

author = "Ng, \{Irene C. L.\} and Ding, \{David Xin\} and Nick Yip",

year = "2013",

doi = "10.1016/j.indmarman.2013.05.009",

language = "English",

volume = "42",

pages = "730--743",

journal = "Industrial Marketing Management",

publisher = "Elsevier",

number = "5",

}

TY - JOUR

T1 - Outcome-based contracts as a new business model

T2 - The role of partnership and value-driven relational assets

AU - Ng, Irene C. L.

AU - Ding, David Xin

AU - Yip, Nick

PY - 2013

Y1 - 2013

U2 - 10.1016/j.indmarman.2013.05.009

DO - 10.1016/j.indmarman.2013.05.009

M3 - Article

VL - 42

SP - 730

EP - 743

JO - Industrial Marketing Management

JF - Industrial Marketing Management

IS - 5

ER -