Reciprocal Value Propositions in Professional Service Sales Encounters

Research output: Contribution to conference › Paper › peer-review

Original language	English
Publication status	Published - 2014
Event	Global Sales Science Institute Annual Conference - London, United Kingdom Duration: 11 Jun 2014 → 13 Jun 2014

Conference	Global Sales Science Institute Annual Conference
Country/Territory	United Kingdom
City	London
Period	11/06/14 → 13/06/14

Cite this

@conference{af9e1e3e29c74de6b98833cb1e1ffe6e,

title = "Reciprocal Value Propositions in Professional Service Sales Encounters",

author = "Jasmin Baumann and \{Le Meunier-FitzHugh\}, Kenneth and Alexander Haas and Nina Stuebiger",

year = "2014",

language = "English",

note = "Global Sales Science Institute Annual Conference ; Conference date: 11-06-2014 Through 13-06-2014",

}