This research presents an event study to investigate market reactions to corporate water actions and show that shareholders react positively to responsible water actions, and negatively to irresponsible actions. We also prove that these market reactions are influenced by previous good/bad general CSR performance that creates reputational capital/liability.
|Publication status||Published - 1 Aug 2019|
|Event||79th Annual Meeting of the Academy of Management: Understanding the Inclusive Organization, AOM 2019 - Boston, United States|
Duration: 9 Aug 2019 → 13 Aug 2019
|Conference||79th Annual Meeting of the Academy of Management: Understanding the Inclusive Organization, AOM 2019|
|Period||9/08/19 → 13/08/19|