Somewhere Over the Rainbow: The Film Studio Tour as a Consumer-Brand Relationship Strategy (An Introspective Photographic Essay)

Research output

Research output per year 2012 2012 2013 2013

• 2 Paper

Research output per year

Research output per year

Search results

• 2013

  For Love of the Movies: A Photographic Essay of the Film Studio Tour as a Consumer-Brand Relationship Strategy

  Wohlfeil, M., 2013, p. on CD-Rom.

  Research output: Contribution to conference › Paper › peer-review

  Open Access

  File
  9 Downloads (Pure)
• 2012

  Between Authenticity and Entertainment: The Film Studio as a Brand Land Experience - A Photographic Essay

  Wohlfeil, M., 2012, p. on USB.

  Research output: Contribution to conference › Paper › peer-review