| Original language | English |
|---|---|
| Pages (from-to) | 514-517 |
| Number of pages | 4 |
| Journal | International Management Development Research Yearbook |
| Volume | 18 |
| Publication status | Published - 2009 |
Sports Celebrity Endorsers: Why Gender Matters.
J. Granleese, H Shen
Research output: Contribution to journal › Article › peer-review