The Customer Service Imperative in Manufacturing

N. Tzokas, B. Donaldson, B. Sade, A. Bakar

Research output: Contribution to journalArticlepeer-review

Original languageEnglish
Pages (from-to)21-38
Number of pages18
JournalRecherche et Applications en Marketing
Volume15
Issue number1
Publication statusPublished - 2000

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