Kenneth Le Meunier-FitzHugh, Graham R. Massey, Nigel F. Piercy
Research output: Contribution to journal › Article › peer-review
The impact of aligned rewards and senior manager attitudes on conflict and collaboration between sales and marketing. / Le Meunier-FitzHugh, Kenneth; Massey, Graham R.; Piercy, Nigel F.
TY - JOUR
T1 - The impact of aligned rewards and senior manager attitudes on conflict and collaboration between sales and marketing
AU - Le Meunier-FitzHugh, Kenneth
AU - Massey, Graham R.
AU - Piercy, Nigel F.
PY - 2011/10
Y1 - 2011/10
U2 - 10.1016/j.indmarman.2010.12.002
DO - 10.1016/j.indmarman.2010.12.002
M3 - Article
VL - 40
SP - 1161
EP - 1171
JO - Industrial Marketing Management
JF - Industrial Marketing Management
SN - 0019-8501
IS - 7