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The impact of aligned rewards and senior manager attitudes on conflict and collaboration between sales and marketing

  • Kenneth Le Meunier-FitzHugh
  • , Graham R. Massey
  • , Nigel F. Piercy

Research output: Contribution to journalArticlepeer-review

43 Citations (Scopus)
Original languageEnglish
Pages (from-to)1161-1171
Number of pages11
JournalIndustrial Marketing Management
Volume40
Issue number7
DOIs
Publication statusPublished - Oct 2011

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