The impact of modular designs on new product development outcomes: The moderating effect of supply chain involvement

Yuxiao Ye, Baofeng Huo, Min Zhang, Bill Wang, Xiande Zhao

Research output: Contribution to journal › Article › peer-review

24 Citations (Scopus)

25 Downloads (Pure)

Original language	English
Pages (from-to)	444-458
Number of pages	15
Journal	Supply Chain Management: An International Journal
Volume	23
Issue number	5
Early online date	Oct 2018
DOIs	https://doi.org/10.1108/SCM-01-2018-0021
Publication status	Published - Oct 2018

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title = "The impact of modular designs on new product development outcomes: The moderating effect of supply chain involvement",

author = "Yuxiao Ye and Baofeng Huo and Min Zhang and Bill Wang and Xiande Zhao",

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AU - Zhang, Min

AU - Wang, Bill

AU - Zhao, Xiande

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JF - Supply Chain Management: An International Journal

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