The impact of strategic configurations of mass customization adoption

Y. Qi, Min Zhang, X. Zhao

Research output: Contribution to conferencePaper

Original languageEnglish
Publication statusPublished - 2008
Event13th Asia Pacific Decision Sciences Institute Conference - Brisbane, Australia
Duration: 1 Jul 20085 Jul 2008

Conference

Conference13th Asia Pacific Decision Sciences Institute Conference
CountryAustralia
CityBrisbane
Period1/07/085/07/08

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