The Implications of Service-Dominant Logic and Integrated Solutions for the Sales Function

K. Le Meunier-FitzHugh, J. Baumann

Research output: Contribution to conference › Paper › peer-review

Original language	English
Publication status	Published - Jun 2009
Event	Forum on Service: Service-Dominant Logic, Service Science and Network Theory - Naples, Italy Duration: 1 Jun 2009 → …

Conference	Forum on Service: Service-Dominant Logic, Service Science and Network Theory
Country/Territory	Italy
City	Naples
Period	1/06/09 → …

Cite this

@conference{0b65b392b4e34b24ad008cbb9e510784,

title = "The Implications of Service-Dominant Logic and Integrated Solutions for the Sales Function",

author = "{Le Meunier-FitzHugh}, K. and J. Baumann",

year = "2009",

month = jun,

language = "English",

note = "Forum on Service: Service-Dominant Logic, Service Science and Network Theory ; Conference date: 01-06-2009",

}