The Oxford Handbook of Strategic Sales and Sales Management

David W. Cravens, Kenneth Le Meunier-FitzHugh, Nigel F. Piercy

Research output: Book/Report › Book

Access to Document

@book{617895eeefa541e7aa54236bb9b6e555,

title = "The Oxford Handbook of Strategic Sales and Sales Management",

author = "Cravens, {David W.} and {Le Meunier-FitzHugh}, Kenneth and Piercy, {Nigel F.}",

year = "2011",

month = jan,

day = "27",

language = "English",

isbn = "978-0-19-956945-8",

publisher = "Oxford University Press",

address = "United Kingdom",

}