The Regulation of Commercial Profiling – A Comparative Analysis

Indra Spiecker genannt Döhmann, Olivia Tambou, Paul Bernal, Margaret Hu, Carlos Alberto Molinaro, Elsa Negre, Ingo Wolfgang Sarlet, Laura Schertel Mendes, Normann Witzleb, Florian Yger

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The authors, all data protection experts, discuss the status of the relevant data protection regulatory framework on profiling in the business sector in sev- eral countries worldwide, from the constitutional lev- el to some individual regulation including the gener- al attitude towards the topic. The EU perspective is presented on the basis of the present directives as well as the General Data Protection Regulation. The United Kingdom, Germany and France, as three of the largest EU Member States with partly highly dif- fering regulatory approaches represent Member State law. Australia, Brazil and the US regulation ex- emplify the different integration of data protection standards and different models of approaching pro- filing in the globalised IT world.**
Original languageEnglish
Pages (from-to)535-554
Number of pages20
JournalEuropean Data Protection Law Review
Issue number4
Publication statusPublished - 2016


  • Data Protection
  • Profiling

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