The vices and virtues of consumption choices: price promotion and consumer decision making

Ji Yan, Kun Tian, Saeed Heravi, Peter Morgan

Research output: Contribution to journal › Article › peer-review

17 Citations (Scopus)

11 Downloads (Pure)

1 results
- Last Name(ascending)

Kun Tian
- Kun.Tian@uea.ac.uk
- Norwich Business School - Lecturer in Marketing
- Centre for Competition Policy - Member
- Marketing - Member
Person: Research Group Member, Research Centre Member, Academic, Teaching & Research