There's something about Jena Malone: New insights into how celebrities appeal to consumers

Markus Wohlfeil, Susan Whelan

Norwich Business School

Research output: Contribution to conference › Paper › peer-review

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2013

Catching Fire? New Insights into the Nature of Fans' Parasocial "Romantic" Relationships with a Celebrity
Wohlfeil, M., 2013. 3 p.
Research output: Contribution to conference › Paper › peer-review