Watching the trailer: Researching the film trailer audience

Search results

• 2024

  Forecasting the future feature: How film industry hierarchies shaped trailer discourse, 1919-1959

  Johnston, K. M. & Balzar, J., Apr 2024, In: Historical Journal of Film, Radio and Television. 44, 2, p. 282-299 18 p.

  Research output: Contribution to journal › Article › peer-review

  Open Access

  File

  21 Downloads (Pure)

• 2020

  Talking Trailers: Promotional materials, and the value of the paratextual turn

  Balzar, J., Johnston, K. M. & Pearson, E., 10 Jun 2020, In: Cinephile: The University of British Columbia's Film Journal. 14, 1, p. 40-45 6 p.

  Research output: Contribution to journal › Article › peer-review

  Open Access

  File

  510 Downloads (Pure)

• 2019

  Researching historical promotional materials: Towards a new methodology

  Johnston, K. M., Nov 2019, In: Historical Journal of Film, Radio and Television. 39, 4, p. 643-662 20 p.

  Research output: Contribution to journal › Article › peer-review

  Open Access

  File

  7 Citations (Scopus)

  94 Downloads (Pure)

• 2014

  Sound and (no) Vision: Locating the Radio Trailer

  Johnston, K. M., 2014, In: Music, Sound and the Moving Image. 8, 2, p. 163-178 16 p.

  Research output: Contribution to journal › Article › peer-review

• Would I lie to you? Researching audience attitudes to, and uses of, the promotional trailer format

  Greene, F. L., Johnston, K. M. & Vollans, E., Mar 2014, In: International Journal of Media and Cultural Politics. 10, 1, p. 109-116 8 p.

  Research output: Contribution to journal › Article

  Open Access

  File

  4 Citations (Scopus)

  45 Downloads (Pure)

• 2013

  Introduction: Still coming soon? Studying promotional materials

  Johnston, K. M., May 2013, In: Frames Cinema Journal. 3

  Research output: Contribution to journal › Special issue › peer-review

• 2009

  Coming Soon: Film Trailers and the Selling of Hollywood Technology

  Johnston, K., 2009, McFarland & Co Inc.

  Research output: Book/Report › Book

• 2008

  'The coolest way to watch movie trailers in the world': Trailers in the digital age

  Johnston, K. M., 2008, In: Convergence: The International Journal of Research into New Media Technologies. 14, 2, p. 145-160 16 p.

  Research output: Contribution to journal › Article › peer-review

  File

  25 Citations (Scopus)

  389 Downloads (Pure)