Why do people buy virtual items in virtual worlds? An empirical test of a conceptual model

Y. Guo, S.J. Barnes

Research output: Contribution to conference › Paper › peer-review

6 Citations (Scopus)
Original languageEnglish
Publication statusPublished - 2009
EventEuropean Conference on Information Systems - Verona, Italy
Duration: 1 Jun 2009 → …

Conference

ConferenceEuropean Conference on Information Systems
Country/TerritoryItaly
CityVerona
Period1/06/09 → …

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